Blogroll

Sabtu, 08 Oktober 2011

Placebo's Evil Twin - The Nocebo Effect


It is winter where I live at the moment. With this weather change everyone around me is or has become unwell, either with the simple cold or the hectic flu. Yet I'm fine, I'm a pretty healthy guy and take some vitamins here and there, but I defiantly didn't stock up to prepare myself for this weather change.
So Why Am I Fine & Others Aren't?
Well there are many reasons but I will focus on one. I remember asking a few friends of mine a couple weeks back how they were doing, their response to me was 'Yea not bad, but I think I feel a bit of a cold coming on....
Remember this underlining sentence as I will come back to it. When they asked me how I was doing, I responded 'I'm Great thank you, doing really well', when in actual fact I too felt a bit of a cold coming on. I have taught myself out of habit too always respond with a positive affirmation when someone asks me how I am doing. I will either say I'm Great, I'm Fantastic, I'm Awesome etc...Actually a Success Coach, named Nique Stewart, responds to questions like those by saying 'I'm doing 99.9% better than most people'. What would your response be if someone actually said that to you?
You see there is a reason why I'm so well at the moment in such an unwell time, it's because I never confessed with my tongue that I was less than feeling average. And I must admit that sometimes I did feel that cold coming on, but I never confessed it to anyone. I let that battle stay in my head and I confessed how I wanted to feel.
So it's now time to reference back to my underlined sentence. I called my two friends the other day and when they answered the phone they sounded horrible, shocking in fact. So I asked what was wrong, clearly knowing they were sick, and they both responded 'I have this really bad cold and its only getting WORSE'...
Now let's analysis the situation I just unfolded to you. Both my friends confessed out into the world that they felt a cold coming on, however I didn't. Now because of that confession they got what they confessed, or as I like to put it 'reaped what they sowed'. Now that my friends are saying that their cold is only getting worse then it won't surprise me one bit that it will get worse.
This is just a classic example of the Nocebo Effect, the placebo's evil twin.
Ten years ago, researchers stumbled onto a striking finding: Women who believed that they were prone to heart disease were nearly four times as likely to die as women with similar risk factors who didn't hold such fatalistic views. The higher risk of death, in other words, had nothing to with the usual heart disease culprits - age, blood pressure, cholesterol, weight. Instead, it tracked closely with belief. The bible refers to our word a lot and how powerful they actually are. Proverbs 18:21 says this 'The tongue can bring death or life; those who love to talk will reap the consequences.'
While the placebo effect refers to health benefits produced by a treatment that should have no effect, patients experiencing the nocebo effect experience the opposite. They presume the worst, health-wise, and that's just what they get.
"They're convinced that something is going to go wrong, and it's a self-fulfilling prophecy," said Harvard psychiatrist Arthur Barsky, who published an article in the JAMA researching his peers to pay closer attention to the nocebo effect. "From a clinical point of view, this is by no means peripheral or irrelevant."
So here is what you should take away from my article today:
  1. Your consistent and persistent thoughts will eventually manifest into reality. This is a biological truth.
  2. When one focuses on positive thoughts scientists call this a placebo effect and negative thoughts the nocebo effect. These are very real effects.
  3. Your subconscious mind is totally neutral. It does not know the difference between black and white, a penny and a million dollars, good and bad, young and old, sick and healthy. It is like a computer that will blindly implement the commands you give it.
  4. What you think is usually what you speak.
This is why you need to be very careful in what you tell yourself on a regular basis, always seeking to focus on positive thoughts and speaking out positive thoughts.
When you are afraid about something you tend to think about that and the very act of focusing your attention on it will bring it into reality. This is especially true if there is considerable emotional intensity behind the thought.
Your 'Mind & Tongue' are both very powerful things. By learning to control your thoughts and tame your tongue, you are learning what to accept and what not to accept into your life.
Mitchell Villani Works With One Of Australia's Leading Innovation Commercialization Companies, Raising Millions Of Dollars Every Year To Propel Companies Into Global Expansion. Mitchell Is Also An Entrepreneur & Wealth Coach In Network Marketing.
Visit Mitchell's website for amazing content on personal development and entrepreneur mindset.

Tidak ada komentar:

Posting Komentar

Diberdayakan oleh Blogger.